Re: [ICANN-EU] FW: Domain Name Survey for At Large Member Nominees

[lutz@iks-jena.de (Lutz Donnerhacke)]

* Marc Schneiders wrote:
>On Wed, 16 Aug 2000, Hans Peter Dittler wrote:
>> Speculation and Selling of names became possible because the DNS is
>> misused as a search tool. I hoped that can be corrected technically by
>> better search-engines, but until now these hopes have not come to a
>> useful stage. We have to live with this environment and let the market
>> decide. If single misuse goes too far we should use existing local laws
>> to enforce rights of names and trademarks.
>
>Sorry, I think you missed the point here completely.

No.

>Certain names are in great demand not because people just type them in in
>their browser. That may be true of a very very tiny number. Names are
>great because they can be remembered. An easy name sells more easily. Or
>to put it differently: An easy name needs less marketing, less
>advertising. That saves money. That is why they pay for a good name. And
>there is nothing wrong with that, I think.

You are right, but you misused the tool. It's not correct to support further
misuse and cry for more tools known to be abused in the same way.

>I have registered some short, common Dutch words. They don't get many hits
>just for being short and catchy.

That's solely you problem. Will you pay for a protocol number easier to
remember? Will you pay for a similar IP number (like 193.0.0.193 or
47.11.47.11 or 12.34.56.78)?

If you try to misuse a tool, you might be successful in the short term but
the whole system will fail in the long way. That's it.

I'm want to usability in the long way.

>As soon as one is mentioned on the radio though, this changes
>dramatically. To mention a name on the radio, you don't want one like
>braintec-consult.de.

So advertise using a catchword catalog (If you enter braintec in your
browser, Netscape Navigator redirects it to Google, ...)

>But then you probably don't need or want to advertize on radio. So the
>name is fine for you.

How do you advertize your postal address over radio? How much is it to
change the name of your town to braintec? Why do you want to do this with
the internet postal addresses called domain names? Because it's cheap to
abuse the system? Fuck off! (sorry)

>Where you to sell consumer goods, it would not. If you sell shoes, you
>don't need to have shoes.com or schuhe.de to sell them. happyfeet.com
>would also be great.

Please do not overinterpret the power of addresses. It's not a search engine.