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[FYI] E-mail marketing on the rise
- To: debate@lists.fitug.de
- Subject: [FYI] E-mail marketing on the rise
- From: "Axel H Horns" <horns@ipjur.com>
- Date: Fri, 27 Sep 2002 20:05:42 +0200
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http://news.bbc.co.uk/1/hi/technology/2284889.stm
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Friday, 27 September, 2002, 11:13 GMT 12:13 UK
E-mail marketing on the rise
The number of messages in your inbox could be about to dramatically
increase as a survey has found that 90% of firms are likely to try
out e-mail marketing in the next year.
It may be spam to you, but to the marketing industry e-mail is an
untapped gold mine, allowing firms to speak personally and directly
to customers.
[...]
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